The Retractable Body Measuring Tape measures 80 inches (205 centimeters) long. Its black nylon wristlet and lightweight design make it convenient to carry on-the-go. The tape also provides a great opportunity to help get your clients to recognize the importance of tracking body measurements. This tape is accompanied by a small information card to access IP’s Self-Measuring Guide which outlines the seven important measurements that should be taken on a weekly basis.